Apr 25 2009
Using Friends To Promote Your Website And Increase Traffic
To some people multi-level marketing leaves a somewhat bad tasted in their mouth. Whatever your feelings toward the world of MLM they do understand the power of friends and referrals. While on site SEO is important and plays a crucial roll in how your website places on the search engines, we shouldn’t forget all the people we know that can generate traffic for your sites.
Most MLM companies use the power of 2 to build downlines of representatives. You probably already know this, but for those that don’t the power of 2 is when you refer 2 and they refer two more and they refer two more, etc…. Soon you have the following numbers – 1(you) then your 2, then they refer two each and you have 4 and they refer two each and you have 8 and on to 16. 32, 64, 128, 256, etc……… You can see how your visitor count could jump very fast.
How do you tap into this referral power? Simple, just ask your friends to view your site and then send it to their friends and so on. Of course your friends probably have more than two people to tell so the numbers could grow very quickly. Then of course you have your friends on Twitter, Facebook and MySpace. Don’t neglect those individuals. In order for this to work however, you need good or should I say excellent content on your site. Your site will need to provide something they want. In this day and age your best bet is providing a website where you can show them how to save money such as a “best deals” type of site.
Don’t be shy in asking. My experience in sales has shown that most sales are not closed simply because the sales person is afraid to ask for the money. The worst someone can say is no, then you move on. If they say yes then thank them and show them how your site can make their life easier on a daily basis.
In summary:
- Build a quality website with great content that will make your friends life easier.
- Tell your friends about your site and encourage them to visit.
- Ask your friends to tell their friends about it.
- Place a “share this site” link on your site.
- Use your social network contents in the same way ( A WORD OF WARNING – DON’T SPAM THEM TO DEATH )
- Reward your friends periodically by sending them to a landing page that will show them how to save money on what they like ( example: your friend is an outdoors person – make a landing page with affiliate sales links for Bass Pro Shops or Gander Mountain – they will love you for helping them save money and you will get an additional commission)
Share your experiences with offline networking to increas visitors to your site.
