Does Fresh Content Mean More Inbound Links At A Quicker Pace
There is an excellent article at WebProNews.com today by Jason Lee Miller titled “Google’s Need For Freshness Sours Search Results“. He brings out a term that is new to me and may be to others who are learning the techniques of SEO. Jason talks about the effect of “Link Velocity” and how it can drastically alter search return rankings. Basically link velocity refers to the speed in which new inbound links are created to a particular website or webpage. In the past a large number of inbound links occuring at the same time was a huge red flag to Google. Now with social networking sites allowing for the viral spread of a particular website the fact is you can find hundreds if not thousands of inbound links coming to your site overnight and these links are not black hat but a result of “spreading the word” about a great website with great fresh content.
I won’t try to rehash what Jason says in his article. Go over to WebProWorld and read it for yourself. This is definitely something to think about. Great article Jason.
