I am curious how many companies are offering special discounts on products and services via Twitter only. When you think about it, Twitter based discount offerings is a very good idea to gain followers as word gets out that discounts can be had. By doing this you can almost guarantee a higher visitation rate to landing pages than you would via other means such as AdWords. By giving a reason to follow and offering daily discounts to your products or services you can increase the traffic to your website and conceivably see an increase in sales conversions.
The next time you have a special discount, why not use Twitter to advertise your savings and see what happens. I would be curious to see the results.
Can you say WOW. If the reports are true and Twitter starts to crawl links contained in Twitter posts and then the content within those pages that the crawler visits, then there will be some very interesting changes in the search world. (visit Cnet.com to read the entire article) Could it be that a socially driven search function will bring back even more current and relevant data than Google? One comment that was made basically said that Google, as fast and accurate as it is, indexes only websites and does it slowly. It is thought that Twitter would essentially crawl a link and page as soon as it is established via a Twitter post. That would be lightening quick.
Several days ago I posted how this blog had jumped on the Twitter train and how Twitter is being used on several of my websites. Within the last few days I have seen a jump in traffic with a significant part of the increase coming from Twitter. Maybe I should have gotten on board sooner, but as they say, it is better late than never.
It will be interesting to see how Twitter changes the dynamics of traffic generation.
Well, I have been bitten by the Twitter bug. I know I a little late. I signed up on Twitter last summer but didn’t really do anything until about two weeks ago and now I am getting “TwitAddicted”. Actually I have been working out how to use Twitter as an effective marketing tool. One of my website clients has been looking for a way to stay in touch with his clients other than by email and I think Twitter will be a good fit as his demographic is a young, hip, tech oriented crowd. It will be interesting to see how this pans out over the next couple of months.
I know I am a little late on the social networking train but as they say better late than never. One thing I am finding out is that you can spend a lot of time working the social network scene. Is there such a job title as a Professional Social Networker? I could see if a large portion of your business comes via the Internet that it might be beneficial to have a “social networker” who works as part of the marketing department.
What are your thoughts on Twitter as part of an effective marketing plan?
There is an excellent article at WebProNews.com today by Jason Lee Miller titled “Google’s Need For Freshness Sours Search Results“. He brings out a term that is new to me and may be to others who are learning the techniques of SEO. Jason talks about the effect of “Link Velocity” and how it can drastically alter search return rankings. Basically link velocity refers to the speed in which new inbound links are created to a particular website or webpage. In the past a large number of inbound links occuring at the same time was a huge red flag to Google. Now with social networking sites allowing for the viral spread of a particular website the fact is you can find hundreds if not thousands of inbound links coming to your site overnight and these links are not black hat but a result of “spreading the word” about a great website with great fresh content.
I won’t try to rehash what Jason says in his article. Go over to WebProWorld and read it for yourself. This is definitely something to think about. Great article Jason.
Google’s Need For Freshness Sours Search Results
