Nov 02 2009
Search Engine Optimization Is Not A Dark Art
Contrary to what some SEO experts might say, search engine optimization is not some deep, dark and mysterious art. What SEO is, is a study in patience and technique. It really is as simple as that. Google and the other major search engines make it clear on what will and will not work when it comes to moving a website to the top of the returns. We all know what those things are; fresh content, relevant content, original content, one way organic inbound links, etc….
But the most important step in the search engine optimization process is time and patience. Even though the Internet is a blazing fast method of speading the word, SEO does take time. Each step forward requires a little tweaking and monitoring the results then retweaking. It really is a never ending cycle. Time will be on your side when it comes to an SEO project but you must be willing to wait. I have found in my personal experience that in order to see a website consistantly rank in the top 10 on Google, I must be willing to work at it for about 12 months. If you are a patient person then you should do fine with your SEO efforts. Just realize what you do today may not produce fruit for another year if you are relying totally on search engine optimization to bring rankings and traffic.
What it your opinion and what has been your experience with the time factor of SEO?
